Hello ClarenceSpend less time on the admin
that runs your business for you.
Hello Clarence is a small team of former tradies, café owners and makers who help you use AI to do the quotes, the bookkeeping chatter, the marketing, the inbox — so you can do the work you actually started the business for.
What's in the catalog
Tested by people who've run a small business. Download any of them — they're free. The paid bit is when you want a real human to sit with you and adapt them to your specific mess.
Quote, schedule, invoice faster
Prompts for turning phone enquiries into written quotes, drafting job descriptions, chasing invoices politely.
Electricians, plumbers, builders, cleaners →
Stocktake, roster, supplier comms
Spreadsheets that summarise themselves, roster drafts from your sales pattern, supplier email templates.
Cafés, restaurants, bars, venues →
Listings, social, grant writing
Product description drafts, social post variants, exhibition applications, bios you can actually send.
Painters, ceramicists, jewellers, designers →
One-person business, getting a week back
Bookkeeping tidy-ups, inbox triage, customer enquiry drafts, repeat tasks you've stopped noticing. For sole traders, freelancers, consultants, makers without a team.
Freelancers, consultants, sole traders →How it works
Three steps. Most people stop after step two — that's fine, the playbooks are useful on their own.
Browse the playbooks
Free PDFs and prompt packs. Searchable by trade and what you're trying to do. No login to look.
Sign in if you want to download
Google sign-in. One click. We keep it light because we hate filling forms as much as you do.
Book a 15-min chat (optional)
If a playbook gets you 80% there and you need a human to bridge the last 20%, talk to someone who's actually been there.
Want to help small businesses use this stuff?
We're recruiting practitioners — people who've actually run a trade, a café, or a creative practice. You don't need to be a software engineer. You need to have sat where they sit.
Apply to be a practitioner