Hello ClarenceNote
Why we give the playbooks away instead of selling a course
You can run every prompt in our library without paying us a cent. That is deliberate, and here is the reasoning.
Small business does not buy courses
A tradie or a cafe owner will not sit through six modules to learn a tool. They want the thing that fixes tonight's problem, tonight. A course asks for weeks of attention before it pays off. A playbook pays off in one sitting.
So we ship the playbook, not the curriculum.
Free is the honest price for a PDF
A prompt is a paragraph of text. Charging $97 for a PDF is a marketing decision, not a value one. If our prompts are good, they spread and people come back when they want help doing it properly.
If they are bad, we should not be charging for them at all.
What we charge for
The hard part is never the prompt. It is fitting it to your actual business — your rates, your tools, your staff, your suburb. That is what the $199 sessions are for, and it is work a PDF cannot do.
Some of our playbooks are premium, and they need a login and a trial or a paid place to download. Those are the ones we have put the most research into. The rest are open.